IBO Book - LB-EN

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ADDING VALUE & BUILDING LOYALTY

Fixed Locations, sometimes called Hubs or Offices, are a base in which to operate some of your Herbalife Business Methods and community activities.

They act as a physical location for casual get-together where people with similar nutrition goals can bond and become their own best support group as they attend your activities, including: Shake Parties, Wellness Evaluations, Healthy Breakfast and Fit Club. They can be operated on your own or the location could be shared with other Herbalife Members in your local area. When you are just starting out as a Member, don’t rush to open a Fixed Location. Instead, use a local community centre or church hall so you can focus on creating a community of customers and supporting them. When you do decide to open a Fixed Location, remember there are a number of financial considerations to take into account, such as cash flow and overheads including rent/lease on the premises, business rates, utility bills, etc., as well as operating considerations such as planning your working day, working effectively with your group and managing the activities you hold in your club. Full information on Fixed Locations can be found in the Use, Wear, Talk guide at MyHerbalife.com. Here is an overview of Wellness Centres and Nutrition Clubs, which are Business Methods that can be operated from a Fixed Location.

Wellness Centre What is a Wellness Centre?

Intermediate Activity

Wellness Centres are designed to be a social environment where attendees can meet regularly, sample products, talk about their progress and offer each other support and friendship. Potential customers and customers can only attend a Wellness Centre by personal invitation. How it can help you find customers and add value: Many people enjoy the experience of regularly attending a Wellness Centre so much that they become loyal, long-term customers or in time, Herbalife Members themselves. Whichever Business Methods you are operating, being in a professional and relaxed environment to sample and talk about products, carry out presentations and Wellness Evaluations or talk about the business opportunity, is great for developing personal relationships.

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➡➡ Wellness Centres are extremely effective ways to add value and build rewarding relationships with your customers. They are instrumental in cultivating customer loyalty as they provide an invaluable support setting and a place to regularly meet, which in turn ensures you can effectively track your customers’ progress, recognise achievements and ultimately build a rewarding community with like-minded people.

Qualify, Evaluate & Talk

Invite

Present & Add Value

Customer Support & Loyalty

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