IBO Book - SF

4

GROWING YOUR ORGANISATION

1. Your Circle of Influence will include some customers who are interested in becoming Members, and others who are happy to remain customers.

You

Customer who is interested to become a Member

Customer

2. Help customers who are interested in becoming a Member to develop their own Circle of Influence.

3. Your first line Member could then help their first line customers to develop their own Circle of Influence.

4. By following the principles above and on the previous page, your organisation will eventually be made up of a deep customer base with customers from a variety of Business Methods.

By running a variety of activities, you broaden your reach to different groups of people and thus help to expand your network of contacts and growth to your business.

KEY

You

Customer who has become a Member

Customer who is interested to become a Member

Customer who is not yet interested in becoming a Member

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