IBO Book - LB-EN
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ADDING VALUE & BUILDING LOYALTY
Would your customer like some valuable training on healthy nutrition? Or maybe they want to offset the cost of their Herbalife product programme in the future? With the Customer Incentive Programme, they can do all this and more whilst helping you build your business at the same time.
The Customer Incentive Programme is all about loyalty. It allows you to incentivise your customers when they give you at least two successful referrals, for example their own friends and family. When your customer has successfully referred two new customers, you can recognise them as a loyal customer. Your loyal customer will then receive various incentives from you in return, which can include anything from discounts on future product purchases and programmes, access of key trainings, to VIP status at customer parties and invitations to Success Academies where they can learn more about nutrition, Herbalife products and how to lead a healthy, active lifestyle. The key is to help your customer get good product results and understand the value of being a loyal customer.
Organise Shake Parties, Wellness Evaluations and Healthy Breakfast pitches within his/her circle of influence to help them generate successful referrals. Many Loyal Customers decide to take advantage of the business opportunity themselves and become Herbalife Members. Once trained, you allow your new Member to take the persons he/she referred as their own customers. This a great way to start building your organisation. See page 39 for more information on signing up new Members. Full details of the Customer Incentive Programme can be downloaded from MyHerbalife.com.
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