IBO Book - UK

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ADDING VALUE & BUILDING LOYALTY

Growing Your Business by Helping Others

Your customers' successes are the best way to grow your business. As you help more customers achieve results, you'll have more people who naturally want to share their success with others. Always ask your potential customers and new customers to ‘bring a friend’ or if you hand out invitation cards or feedback forms, leave a space for them to add the names of people they know who might be interested to hear more. We've just looked at Business Methods which are a great way to grow your business. Customer Recognition Days are another good way to generate new business.

The idea is get all your customers together once a month to celebrate goals achieved, give away small prizes in recognition of your customers' progress and share success stories. Customer Recognition Days ➡ Customer Recognition Days are an extremely effective way to add value and build a rewarding relationship with your customers. They are instrumental in cultivating customer loyalty as they provide an invaluable support setting and a place to regularly meet, which in turn ensures you can effectively track your customers’ progress, recognise achievements and ultimately build a rewarding community with like-minded people.

You can easily ask your customers to bring along their friends/ family to share in their progress and successes. By doing this, you are opening yourself up to a whole new set of potential customers. Not only that, but these potential customers are much more likely to engage with you and show a real interest in your business and Herbalife products as they have seen for themselves the results that can be achieved, the support network on offer and the rewards that can be earned as they progress and achieve success. This becomes the perfect platform in which to conduct short Wellness Evaluations on your new potential customers, conduct a sampling activity so they can experience the delicious products for themselves and invite them back later for a full Wellness Evaluation.

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